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Celebrities - and parents across the country - have begun to discover that Itsy Bitsy Yoga offers new and exciting ways to calm, bond and play with their babies and toddlers.

SUDBURY, Mass./Oct. 4, 2007 --- Celebrities such as Tori Spelling, Courteney Cox, Gwyneth Paltrow, and Adam Sandler are known to include yoga in their workouts and are now introducing their babies and toddlers to the benefits of Itsy Bitsy Yoga (R) - a program created by Helen Garabedian, best-selling parenting author and baby yoga expert according to Newsweek Magazine.

Cameras were alongside Tori Spelling and her baby Liam as they participated in an Itsy Bitsy Yoga class taped for Spelling's popular television show, "Inn Love." The segment first aired on the Oxygen Channel in September. Tori Spelling tells readers of People Magazine (August 9, 2007) about her recent Mommy and Baby Itsy Bitsy Yoga experience, "It was so cute to see him in there, because he was so obsessed with the other babies. He was all Zen afterwards."

Tori Spelling is not the first celebrity mom to enjoy Itsy Bitsy Yoga. Gwyneth Paltrow writes, "We will definitely enjoy Itsy Bitsy Yoga!" Courteney Cox adds, "I can’t wait to use Itsy Bitsy Yoga! So sweet!" Another, earlier issue of People Magazine (February 21, 2005) stated that celebrity moms were spotted in the Santa Monica area enjoying Itsy Bitsy Yoga classes with their babies. Even funny father Adam Sandler tells us, "Sadie loves Itsy Bitsy Yoga. Thanks for the awesome Itsy Bitsy Yoga book!"

Celebrities - and parents across the country - have begun to discover that Itsy Bitsy Yoga offers new and exciting ways to calm, bond and play with their babies and toddlers. Itsy Bitsy Yoga can even help soothe fussiness, comfort troubled tummies, and improve sleep. Research also shows that moms today are looking for new ways to introduce healthy habits to their babies right from the start (The Hartman Group, the leading expert organic consulting agency).

Moms and dads everywhere can now experience Itsy Bitsy Yoga in the following ways:

· DVDs - Watch an Itsy Bitsy Yoga DVD in the comfort of a living room to calm parents and baby with yoga. Helen Garabedian has recently released a series of Itsy Bitsy Yoga DVDs. Titles include Play 'n Flourish, Mamacise, and Sleep 'n Grow. These DVDs are available for purchase online at http://www.itsybitsyyoga.com and will soon be in stores .

· Books - Read Helen Garabedian's debut book, Itsy Bitsy Yoga: Poses to Help Your Baby Sleep Longer, Digest Better, and Grow Stronger (Simon & Schuster, 2004). Her second book titled, Itsy Bitsy Yoga for Toddlers and Preschoolers: 8-minute Routines to Help Your Child Grow Smarter, Be Happier, and Behave Better will be in stores in February, 2008 (Da Capo Lifelong Books).

· Classes - Itsy Bitsy Yoga classes are offered throughout the United States and in nine other countries by trained and licensed facilitators. To find an Itsy Bitsy Yoga class, visit http://www.itsybitsyyoga.com.

· Accessories - Baby's yoga practice isn't complete without an Itsy Bitsy Yoga mat. Mats are baby-safe and designed for mom and baby together. A complete line of Itsy Bitsy Yoga clothing and accessories will soon be in stores via Green Sprouts, the all-natural division of i play baby wear.

About Helen Garabedian

Helen Garabedian is a certified Hatha Yoga teacher as well as a certified infant massage instructor. She is one of the first people to be certified as an infant developmental movement educator. Helen is a best-selling author, the founder of Itsy Bitsy Yoga(R), organic lifestyle and parenting spokesperson, and mother of a toddler.

About Itsy Bitsy Yoga International

Itsy Bitsy Yoga(R) is a development-based yoga program for babies, toddlers and preschool-aged children. This unique program includes more than 150 yoga poses, songs and developmental activities created by Helen Garabedian. This Boston-based company was established in 1999 and presently has more than 400 class locations in nine countries. For more information on the IBY program or products, visit http://www.ItsyBitsyYoga.com.

High-resolution images, b-roll footage and celebrity documentation available upon request.

CONTACT:
Julie May or Helen Garabedian
Itsy Bitsy Yoga International
PO Box 282
Sudbury, MA 01776
PHONE. 978-443-8468
media@itsybitsyyoga.com


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